International Press and Media Organization Netherlands for (IOPM), based in the Netherlands, has announced the signing of a strategic partnership with Pro Media in the Arab Republic of Egypt to deliver specialized training programs in journalism, media, and communication. The programs will target media professionals, journalists, content creators, and university students in Egypt, across the Arab region, and internationally.
The partnership aims to enhance media competencies and strengthen international cooperation in media training through the organization of specialized courses, workshops, and professional development programs led by distinguished experts and academics. These initiatives will reflect the latest developments in digital media, content creation, and corporate communications.
Mr. Khaled Bakdash, President of the International Organization for Press and Media in the Netherlands, stated that this partnership represents a strategic milestone in the organization’s mission to expand its regional and international presence while strengthening its role in preparing media professionals equipped with the skills and knowledge required in today’s rapidly evolving media landscape.
Bakdash added:
“We believe that investing in people is the foundation of media development. Through this partnership with Pro Media, we will deliver internationally recognized training programs that contribute to building highly qualified media professionals capable of adapting to digital and professional transformations while strengthening cooperation among media institutions worldwide.”
For his part, Mohamed El-Hegan, President of Pro Media, emphasized that the collaboration with the International Organization for Press and Media marks a significant step forward in the company’s journey in training and professional development. He noted that the partnership will provide high-quality training programs designed to meet the needs of media professionals, media organizations, universities, and technical and academic training institutes in Egypt and across the region.
El-Hegan said:
“We look forward to launching a series of specialized courses and workshops that combine academic excellence with practical application, focusing on digital media, content creation, and the use of artificial intelligence in media. These programs will help prepare professionals who can successfully compete in the global media industry.”
Both parties explained that the agreement includes the implementation of joint training programs, media conferences, and professional forums, in addition to trainer certification initiatives and the issuance of accredited professional certificates. These efforts are intended to enhance the quality of media training and promote the exchange of expertise among media institutions.
The International Organization for Press and Media and Pro Media confirmed that the next phase will include the announcement of a comprehensive training agenda, beginning in the Arab Republic of Egypt before expanding to several Arab and European countries. This initiative reflects a shared vision to support professional journalism and media, promote a culture of continuous learning, and establish international partnerships that contribute to the future development of the media sector.
